Author: DRMLTPN

Dear Flexible System Designers, Time for the fifth lesson of the Foundation Course: Change of Approach There are a couple of misconceptions about the design process when developing a visual identity. https://flexiblevisualsystems.info/courses/foundation/changeofapproach/ Have a great week! Martin

Dear Flexible System Designers, Today is your birthday! Even if it is not, the students of the MVD Master and I have a present for you. FREE FONTS, designed by them. Have fun using them for anything you like, but make sure to mention us: https://flexiblevisualsystems.info/resources/mvdtypefoundry/ Have a great week! Martin

Dear Flexible System Designers, Time for the fourth Foundation Course lesson: What Is A Visual System? How we design visual identities has changed a lot in the last ten years. Today, visual communication mostly takes place on screens and screens have different properties than paper. A screen enables images to be animated, made interactive, and…

Dear Flexible System Designers, I transcribed the lectures I gave last fall in Barcelona and Villanova at Elisava, Blanc Festival, and Pau. I shortened it to focus on the main points of it but added at the bottom the recording of the lecture. Hope you find it helpful: https://flexiblevisualsystems.info/resources/7thingsilearnedfromsystems/ Have a great week! Martin

Dear Flexible System Designers,  Time for another Foundation Course lesson: https://flexiblevisualsystems.info/courses/foundation/whatisavisualidentity/ In this lesson, I talk about the paradigm shift from logo-centered identity design to system-centered identity design. I am also giving a concrete example of why we need this shift in approaching identity design.  Have a great week!Martin 

Dear Flexible System Designers,  My Elisava Master students are giving you insights into our Systemic Type Design class and their type development processes: https://flexiblevisualsystems.info/resources/interviewelisava2024/ This is especially valuable for everyone who made the Modular Type Design course: https://flexiblevisualsystems.info/courses/modular-type/ Have a great week!Martin 

Dear Flexible System Designers,  I have a new lesson from the Foundation Course for you: https://flexiblevisualsystems.info/courses/foundation/identityvsimage/ In this lesson, I am talking about the different components of an Identity and how in the end it is the Image that counts, not the Identity.  Have a great week!Martin 

Due to popular demand, Tim and I are hosting a repeat of our Coding Systems workshop, originally held last fall in Barcelona, now offered as an online workshop accessible to all. We’ve carefully selected a time slot to accommodate participants across various time zones. Learn more about the workshop and secure your spot by signing…

Dear Flexible System Designers,  I had the pleasure to interview Barbara Cadorna, a designer from NYC. Barbara wrote an article called “What Kirby Can Teach Us About Flexible Visual Systems” at the end of last year. The metaphor she used to explain my FVS model intrigued me so much, that I had to know how…

Next Monday, the 5th of February is FVS Tool Appreciation Day! We are going to have fun with Grant Custers Etch tool: https://etch.constraint.systems Post your experiments in your feed with the hashtag #fvstoolappreciationday and tag the developer who gave us this wonderful tool. <3 <3 <3 !!!